Flexible Electronics News

Identive Group to Supply More Than One Million NFC Tags for Global Smartphone Campaign

Tags will be included in-box with each purchase of an NFC-enabled smart phone

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By: DAVID SAVASTANO

Editor, Ink World Magazine

Identive Group, Inc. announced its selection by a leading mobile handset manufacturer to design and supply more than one million near field communication (NFC) tags over the next six months. The tags will be included in-box with each purchase of an NFC-enabled smart phone to enhance consumers’ day-to-day mobile experience with a variety of NFC applications. “Using the NFC tags is easy,” explained Scott Austin, international sales vice president for Identive’s Transponder Division. “Touching t...

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